Sainsbury’s – breaking an Eye habit

The Eye often reports when shops open or close.  But when they’re up and running, we say very little.  However, we’ve just received an e-mail that deserves publicity, even though it describes something that happened six weeks or so ago.  So here is an extract. Congratulations to all those concerned.

Local Camberley supermarket raises over £4,000 for Rainbow Trust Children’s Charity

Sainsbury’s from Camberley presented £4,386 on Tuesday 20 June 2017 to Rainbow Trust Children’s Charity, which supports families caring for a child with a life threatening or terminal illness.

Ashley Seymour, Sainsbury’s PR Ambassador said: “It has been great working alongside a charity who are so involved with the fundraising events as well as the planning and organisation. They are passionate about what they do and how they help others. We are so happy we have helped raise a great amount to help children and their families. Thank you to all the staff and volunteers who made these events possible. And thank you to our customers.”

Rainbow Trust is a national charity which offers emotional and practical support for the whole family; from their child’s diagnosis, during treatment and, if needed, through bereavement and beyond. It relies almost entirely on voluntary donations and thanks to its generous supporters helps over 2,000 families in England.

Emma Haines, Director of Marketing and Fundraising at Rainbow Trust, says: “It’s really great to see local supermarket such as Sainsbury’s host fundraising events for us. We want to thank them and all the people who attended and donated to Rainbow Trust to raise this impressive total. We have a care team in Surrey which supports local families across the region so this money will really help these families with a seriously ill child receive the vital support we provide”.


  • Rainbow Trust Children’s Charity provides expert social palliative care to families when their child has a life threatening or terminal illness. Offering emotional and practical support, assistance is available for families 24 hours a day. Individually tailored high quality care is offered from diagnosis through to treatment and, should a family become bereaved, the charity will continue to support them for as long as they are needed, helping family members cope with the present and preparing them for the future.
  • Rainbow Trust relies almost entirely on voluntary donations and through the outstanding generosity of its supporters helps over 2,000 families a year throughout England. The charity’s vision is that one day all seriously ill children and their families will have access to a Rainbow Trust Family Support Worker.

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